This is not a simple rent-and-hold deal. The story is the rear land, the MX-2 flexibility, and the chance to pair a front commercial use with a rear residential triplex.
Matthew Farrahar
GVLResolve advisor with eXp Realty
Deal of the week
5 min read
Deal of the Week: 1300 Laurens Rd
This is not a simple rent-and-hold deal. The story is the rear land, the MX-2 flexibility, and the chance to pair a front commercial use with a rear residential triplex.
Matthew Farrahar
GVLResolve advisor with eXp Realty
This is the kind of property that looks easy to dismiss from the road.
A small building on Laurens Road. Traffic. An odd rear section. A project that will take more patience than a clean rental purchase.
But that is also why it is worth studying.
The investor story here is not, “Buy it, collect rent, and call it a day.” The better version is this: an investor buys a well-located infill property, uses the existing building as the first income anchor, figures out the highest and best use for the rear land, and turns a single purchase into a more flexible asset with multiple exit paths.
That does not make it safe. It makes it worth underwriting.
This is the kind of property that looks easy to dismiss from the road.
A small building on Laurens Road. Traffic. An odd rear section. A project that will take more patience than a clean rental purchase.
But that is also why it is worth studying.
The investor story here is not, “Buy it, collect rent, and call it a day.” The better version is this: an investor buys a well-located infill property, uses the existing building as the first income anchor, figures out the highest and best use for the rear land, and turns a single purchase into a more flexible asset with multiple exit paths.
That does not make it safe. It makes it worth underwriting.
The numbers alone do not carry the deal. The value is in the combination.
1. The rear land creates the second act
The rear portion is the part of the property that changes the conversation.
If it can be used cleanly, it gives the investor more than a front building on a busy corridor. It creates room for a second income component, a future build, a resale story, or a more creative long-term hold.
That is why the rear land matters. It is not just extra square footage. It is optionality.
2. MX-2 zoning creates more pivots than a standard residential deal
Off-market deal flow
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MX-2 is the reason this does not read like a normal small residential property.
The zoning appears to allow a wider range of uses than a basic residential play, including possibilities tied to office, retail, lodging, and mixed-use patterns. That does not mean every idea works automatically. It means the investor has more ways to solve the property than they would in a more restrictive zone.
That flexibility matters if the first plan changes.
3. The income path has more than one lane
The cleanest version is not trying to make the whole property do one thing.
The front stays commercial. The rear becomes residential. That gives the investor two different income stories inside one project instead of depending on a single tenant, single use, or single resale angle.
The three reasons this is worth studying
The numbers alone do not carry the deal. The value is in the combination.
1. The rear land creates the second act
The rear portion is the part of the property that changes the conversation.
If it can be used cleanly, it gives the investor more than a front building on a busy corridor. It creates room for a second income component, a future build, a resale story, or a more creative long-term hold.
That is why the rear land matters. It is not just extra square footage. It is optionality.
2. MX-2 zoning creates more pivots than a standard residential deal
Off-market deal flow
Get Off Market deals directly
Share what you want to see next and Matthew can follow up with deal notes that fit your buy box.
MX-2 is the reason this does not read like a normal small residential property.
The zoning appears to allow a wider range of uses than a basic residential play, including possibilities tied to office, retail, lodging, and mixed-use patterns. That does not mean every idea works automatically. It means the investor has more ways to solve the property than they would in a more restrictive zone.
That flexibility matters if the first plan changes.
3. The income path has more than one lane
The cleanest version is not trying to make the whole property do one thing.
The front stays commercial. The rear becomes residential. That gives the investor two different income stories inside one project instead of depending on a single tenant, single use, or single resale angle.
The rear concept that makes the most sense to study is a triplex, not a forced four-unit plan. Four units can push the conversation into apartment territory. A triplex keeps the idea more focused: a smaller residential income component behind the commercial frontage, if the site, parking, access, utilities, and city feedback support it.
That is why the income path matters. The deal is not only about buying yield. It is about creating a property with a better structure than it has today.
What this could bring an investor if it works
Picture the cleaner version of the project after the hard part is done.
The front of the property stays commercial. That piece gives the deal its corridor identity and keeps the Laurens Road frontage working like a Laurens Road asset should.
The rear becomes the second act: a small residential triplex instead of forcing a four-unit apartment concept. That distinction matters. The goal is not to chase the biggest possible version of the plan. The goal is to find the version that can actually work, get approved, be financed, and become part of a stronger long-term hold.
That is the real prize.
Not a quick flip. Not a spreadsheet fantasy. A front commercial income piece paired with a rear residential income piece, creating a more useful property than what is sitting there today.
For the right investor, that can mean:
a commercial asset that still benefits from Laurens Road visibility;
a rear residential component that adds a separate income story;
a better chance to improve income over time;
more control over the exit instead of depending on one narrow buyer pool;
a property that can become part of a portfolio, not just another one-off deal.
This is also why it is not for everyone. The same moving parts that create upside can create headaches.
The rear concept that makes the most sense to study is a triplex, not a forced four-unit plan. Four units can push the conversation into apartment territory. A triplex keeps the idea more focused: a smaller residential income component behind the commercial frontage, if the site, parking, access, utilities, and city feedback support it.
That is why the income path matters. The deal is not only about buying yield. It is about creating a property with a better structure than it has today.
What this could bring an investor if it works
Picture the cleaner version of the project after the hard part is done.
The front of the property stays commercial. That piece gives the deal its corridor identity and keeps the Laurens Road frontage working like a Laurens Road asset should.
The rear becomes the second act: a small residential triplex instead of forcing a four-unit apartment concept. That distinction matters. The goal is not to chase the biggest possible version of the plan. The goal is to find the version that can actually work, get approved, be financed, and become part of a stronger long-term hold.
That is the real prize.
Not a quick flip. Not a spreadsheet fantasy. A front commercial income piece paired with a rear residential income piece, creating a more useful property than what is sitting there today.
For the right investor, that can mean:
a commercial asset that still benefits from Laurens Road visibility;
a rear residential component that adds a separate income story;
a better chance to improve income over time;
more control over the exit instead of depending on one narrow buyer pool;
a property that can become part of a portfolio, not just another one-off deal.
This is also why it is not for everyone. The same moving parts that create upside can create headaches.
Deal Talk
Talk through a deal
Walk through the assumptions, pressure-test the strategy, and decide what needs to be verified before making a move.
You cannot only rely on clean on-market deals anymore.
Every Joe Schmo with a spreadsheet thinks they can buy an investment property, plug in rent, assume appreciation, and call it a strategy. Those deals are the first ones everyone sees. They get bid up, overexplained, and picked apart before a real operator has much room left.
The better opportunities usually look messier at first.
They need someone who can see the front commercial use, understand the rear residential play, ask the right zoning and site questions, and figure out whether the pieces can work together. That is where a portfolio gets built: not by buying the most obvious rental on the market, but by finding small projects where the right plan can create value.
That is the reason to study 1300 Laurens Rd.
Not because it is easy. Because if the front commercial piece and rear triplex concept can be made real, the property becomes more than a listing. It becomes a project with a story, a plan, and a reason to exist inside a long-term investment portfolio.
Talk through the deal
Walk through the assumptions, pressure-test the strategy, and decide what needs to be verified before making a move.
You cannot only rely on clean on-market deals anymore.
Every Joe Schmo with a spreadsheet thinks they can buy an investment property, plug in rent, assume appreciation, and call it a strategy. Those deals are the first ones everyone sees. They get bid up, overexplained, and picked apart before a real operator has much room left.
The better opportunities usually look messier at first.
They need someone who can see the front commercial use, understand the rear residential play, ask the right zoning and site questions, and figure out whether the pieces can work together. That is where a portfolio gets built: not by buying the most obvious rental on the market, but by finding small projects where the right plan can create value.
That is the reason to study 1300 Laurens Rd.
Not because it is easy. Because if the front commercial piece and rear triplex concept can be made real, the property becomes more than a listing. It becomes a project with a story, a plan, and a reason to exist inside a long-term investment portfolio.
Talk through the deal
Walk through the assumptions, pressure-test the strategy, and decide what needs to be verified before making a move.